AI Insights · Timothy · April 2023
Top 5 Casual Games on iOS in New Zealand, Q1 2023
In Q1 2023, the top casual games on iOS in New Zealand saw varied performance in weekly downloads, revenue, and active users. Highlights include strong revenue for Gardenscapes and steady downloads for Candy Crush Saga.
Throughout the first quarter of 2023, the top five casual games on iOS in New Zealand demonstrated diverse performance trends in terms of weekly downloads, revenue, and active users. Here are the key insights from Sensor Tower data:
Lightning Link Casino Slots from Product Madness experienced a gradual decline in weekly revenue, starting at approximately $48K at the end of December and ending at around $31K in the last week of March. Weekly downloads saw a peak of 442 in early January but fell to 248 by the end of the quarter. Active users fluctuated slightly, with a peak of 2.8K in early January and a dip to 2.3K by the end of March.
Candy Crush Saga by King maintained a relatively stable weekly revenue throughout the quarter, ranging from $27K to $36K. Downloads started strong at 1.8K in early January, with a minor dip to around 1.4K towards the end of March. The game consistently engaged around 22K to 23K active users each week, with a slight increase towards the end of the quarter.
Royal Match from Dream Games had an interesting revenue trend, peaking at nearly $28K in mid-March before declining to approximately $23K by the end of March. Weekly downloads fluctuated between 1.2K and 1.9K, with a notable dip to 976 in mid-March. Active users remained stable, averaging around 10K to 12K throughout the quarter.
Gardenscapes by Playrix saw impressive revenue growth, starting at around $19K in late December and climbing to nearly $27K by mid-March. Downloads remained relatively steady, with weekly figures hovering around 2K to 4.5K. Active users steadily increased from 10K at the start of the quarter to about 12.7K by the end of March.
Township, also by Playrix, had a varied revenue pattern, peaking at $21K in early January and closing the quarter at around $20K. Downloads started at 4K in early January but significantly dropped to 959 by the end of March. Active users showed a gradual decline from 10K in early January to about 8.9K by the end of March.
These insights provide a snapshot of the dynamic performance of top casual games in New Zealand. For more detailed analysis and trends, visit Sensor Tower.
